Application service provider
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An application service provider, or ASP, is a twist in software marketing in which the software licenses are owned by the ASP and reside on their system while the client rents the rights to use the software. The ASP may be the software manufacturer or a third party business. The benefits of using an ASP are lower up-front costs, quicker implementations, and the reduction of the need for internal personnel and mainframe/server hardware. It is hoped that ASPs will allow small to midsize businesses greater access to technology than was previously available. More recently the terms "SaaS" (Software as a Service) and "on-demand software" have emerged to describe this same scenario.[1]
